7 tips for your next business card design
A business card is a small-printed card that carries your business details, among those are the name, any contact details and the brand logo. We always remark on the importance of a well-designed business card because nowadays, it has turned into a part of your branding and how you introduce your business to the market. Everyone wants their business card to stand out among the rest. So, when you go to a Business Card Printing in Chicago, we are sure that it is what you ask the printing service to do in the design. If you want to make your business card catch everyone’s attention, there are certain things you need to follow. Here we present you 7 tips for your next business card design.
1. Choose the size and color that suits you best
In a city like Chicago, there’s no need to tell the many number of companies that seeks to get more clients. So, choosing the right size and color is always a key part of the design process. You need to be sure about these things, since they have to identify you and your business.
Of course, you can pick a traditional rectangular business card, it also works. But you can also start considering other sizes and shapes for your card, if that is what suits you the best.
2. Keep it simple
So, you have chosen your size and color, now you’ll want to start filling your card with things that attracts everyone’s attention. But remember this: The less, the better. Do not try to overwhelm your business card with tones of information or with extravagant designs and color and shapes. You might end up confusing the people that receive the card. Then, always try to put the necessary and choose wisely.
3. Make sure the text is readable
You have decided what information you want your business card to include. So, you ask the Business Card Printing Chicago to print it for you. But then you realized that the information is hard to read and understand. You may have chosen the wrong fonts or letter size.
When designing a card or asking a printing service to do it for you, always make sure the text is at least 8 pt, and it has a clear format. Emphasize what needs to stand out among the rest of information, and make sure the font you pick is good enough to understand it.
4. Add your social media
With the arrival of the digital world, you also need to update yourself to it. Do not take it for granted that all you need on your business card is just a telephone number and an e-mail address. Social media can help you reach new clients from everywhere. So, always include them on your card. And if you don’t have any of them, well, start using them right now.
5. Avoid using borders
When the card designing is taking process, some things might just look good while they are on the screen. Once it is printed, it may not just look the way you thought.
So, sometimes when business cards have borders, when printed, they may have some “lop-sided” edges that can ruin the entire structure of the card. It is better to avoid these possible mistakes, and design them without borders.
6. Add your logo
One of the things that the people will first notice is the visual elements of the business card. You need to make sure you have a very attractive and appealing logo that totally identifies you and your business. Likewise, do not underestimate the importance of graphics on the card. Choose wisely where to place your logo. So, once you have their attention, they will also think of you when they need your services.
7. Consider special finishes
Now, once you have chosen the right size, color, information and any other element, you can consider using some “special effects” that can benefit your business card design strategy. This might add an extra something to your card, and can make people really remember you. There any many ways of doing.
For example, there is embossing (it creates a three-dimensional relief), letterpressing (it pushes the paper down, like some kind of engravement) or foil stamping (to give an effect that the card is shining), just to mention some of them. You can always ask your Business Card Printing in Chicago, and what they have to offer you.